“This is where branding stops being pretty and starts making sense”
ABOUT ME.
I didn’t become a branding strategist because I followed the rules.
I became one because life broke every rule I tried to live by.
From being a top athlete to not being able to walk.
From sailing big races to losing my vision during pregnancy.
From constant motion to forced stillness.
And in that stillness, I found clarity.
I’m not here to tell a polished success story.
I’m here because I’ve been through enough to know what really sticks.
And what doesn’t.
I’m Kiki.
Restless by nature. Sharp by instinct.
And obsessed with building brands that leave a mark, not just because they look good,
but because they FEEL right.
With over 15 years of experience in branding and
concept creation, I’ve worked with names like
Martin Garrix, Albert Heijn, JUMBO, HEMA,
Umbro and Essent.
But it’s not about the names I’ve worked with.
It’s about what I see.
I spot the disconnect before you’ve named it.
I catch the detail others skip.
And I turn scattered brand noise into one clear voice.
Branding isn’t something I add on top.
It’s what I build from within with clarity, boldness, and taste.
I don’t offer fluff, trends or generic templates.
I offer brands with spine.
I help you build something that feels like an extension of who you are and shows up that way in every detail.
Whether you’re scaling up, starting fresh, or just tired of branding that doesn’t match your ambition, IKIKIKI is where your real brand finally takes shape.
Curious how I work? Let’s talk.
BUILT TO LAST.
No forms. No fluff.
Just reach out and let’s talk.
If it clicks, we build.